FORBES ITALIA will give the spotlight to the movers and shakers of our times and the ambassadors of the Made in Italy around the world, with a focus on success stories but also with an outlook on new talents and future leaders. A new reference point to access information that matters, available in newsstands from the last Tuesday of every month and every day online on


BLUERATING, advisory & asset management, is dedicated to the world of asset management and purveyors of financial services. Each month the magazine is distributed in leading newsstands throughout Italy and is sent to the more than 2,500 agencies of promoters of financial products, as well as over 3,000 branches of the leading Italian banks and more than 1,000 managers and prominent business leaders in Italy and Europe. In addition, Bluerating participates in the most important financial sector events, where the magazine is always present in ad hoc kiosks or totems.


The first website in Italy devoted entirely to asset management, founded in 1997. Its contents include more than 15,000 financial products, updated daily. The target of reference is composed of financial promoters, investment counselors, consultants, private bankers, banks, asset management firms and individual investors.

Daily Newsletter

The newsletter containing the main news of the day on asset management, sent out every day at 5 p.m. to the community, composed of financial sector professionals.

Special Projects

BLUERATING covers can be personalized, as can other parts of the magazine, to promote initiatives based on the needs of asset management companies and issuers of financial products. In addition, it is possible to distribute add-ons, brochures and business surveys to a carefully selected and constantly updated target.

Yearbook leaders

A financial annual entirely dedicated to the leading asset management companies operating in Italy. Contents include data, contacts, people and the most significant company numbers.


A newsletter personalized by the partner companies and sent to about 50,000 registered users of the Blue Financial Communication community.


An integrated system of conception, production and support for communications issued by the leading asset management companies. In parallel to sector events, Blue Financial Communication organizes the Fund Forum in January, the Private Banking Forum in June and the Finance Forum in October.


BLUEADVISOR is a MiFID II Compliant online platform for financial advisors, which allows them to handle clients in a simple, cost-efficient, comprehensive and continuously updated manner at an accessible price. A tool thanks to which professionals will save time and improve productivity. IT security is guaranteed.

Gooruf is the first social network for finance that merges together the latest news, discussions, analysis, new trends and offers. It gives also the opportunity to find companies in all areas of finance and discover their new services. Gooruf’s mission is to facilitate the search for financial information, to create an engaging dialogue between financial providers and potential customers, with a view to become a real digital financial community, thus exploiting a database of subscribed users who interact directly with finance professionals and executives. Thanks to the Blockchain technology, Gooruf will soon become an ecosystem for all the finance industry, using its own cryptocurrency (the GoorufCoin) to rule transactions within the community.


The website will feature latest financial news from all areas of finance produced by a dedicated team of journalists. Financial market leaders will be able to provide financial analysis.


The Gooruf Community is made up of everyday users, financial experts and market leaders. Users will be able to collect news, services and follow financial providers for updates through a customised feed. Members will be able to ask and answer questions the community and gain financial advice.


Financial providers can create mini sites that showcase featured services, insights, media and interact with the Gooruf Community. It allows providers to engage with a dynamic and engaged community of users focused on finance. Providers can answer questions and share their market expertise and support the community.

Private Magazine

PRIVATE, the magazine of private banking , is the monthly dedicated to the world of private banking and is distributed to the headquarters of the banks active in wealth management in Italy , Switzerland , London , Luxembourg and Monaco. It is also sent to family firms, venture capitalists and the offices of leading law firms, based on a mailing list of more than 5000 exclusive addresses. PRIVATE is also distributed in major newsstands, in airports and during events dedicated to private banking.


All the major news, latest lifestyle tips, opportunities and events relevant for private bankers can be found on


PRIVATE’s newsletter is sent to the community every week with a summary of the most important facts and future opportunities, in addition to the most important news for the activities of private bankers.

Special Projects

PRIVATE special projects: special editions can be created with dust jackets and inserts to provide information tailored to the needs of the various partners.

Player Yearbook

PLAYER is a yearbook dedicated to the leading distributors of financial services in Italy. Inside data , contacts , leaders and numbers of the most important companies offering consulting and family office private banking.


It is the partner companies’ personalized newsletter, sent on request to the user community members of MYPRIVATE .


EVENTS PRIVATE BANKING FORUM is an annual event that meets in June operators of private banking to discuss the prospects of the sector.

Investments and Trading Events

In September 2016 Blue Financial Communication acquired 51% of Spring Eventi, which was then renamed Investments and Trading Events. The company has more than ten years of experience in the organization of events and forums related to the financial world. For instance, the organization has created the annual Investment and Trading Forum (IT Forum) in Rimini which each year attracts 7,000 visitors. The teams of Blue Financial Communication and ITE have joined forces and shared their expertise in order to increase the scale and reach of their events, aiming to become the leader in financial events in Italy.


Since September 2018 Blue Financial Communication has created BFC Video Division for the creation, production, post-production and broadcasting of digital videos and TV formats to enrich the offering of multimedia services for its Partners and Customers. In particular, regarding the development of television formats, BFC has defined an agreement with RETECONOMY for the production and broadcast of its TV formats on SKY, 512 channel 512, and on DTT, 260 channel. With the new BFC Video / Reteconomy 2019 Progamme Schedule, including news, talkshow, TV magazine, streaming events and TV Education, BFC aims to become the first multimedia all news TV dedicated to professionals and business community. With over 5.000 hours of original productions and several digital video projects, BFC is now a consolidated reality in Italy in the TV and Digital Video sector, with cross-media solutions able to provide concrete support to Italian companies, professionals and advertising agencies in developing multimedia go-to-market strategies and brand reputation.